Google
 
 

Tuesday, January 23, 2007

How to prevent yourself from getting banned from adsense

Are you using Adsense in your website or blogs? Prevent yourself from getting banned from adsense by following these simple rules.

1) Read the TOS and Programe Policy of Adsense. And follow all that very strictly. Remember it changes as well, so keep looking it as frequently as possible.

2) Don’t tell your adsense websites to anyone you know. Friends and family should never know about your adsense websites or blogs. If any friend get’s your adsense links, he may click your ads to help you, and you can get banned. Moreover if your friend turns enemy then you will sure have problems.

3) Don’t make enemies online . Avoid enemies on Internet, as they might give your ads a 20 click and you can get banned instantly.

4) Do not EVER click on your own ads . I don’t think I need to tell you, still am saying because many of you think that clicking once doesn’t hurt, but am telling you one click is enough for your adsense to say goodbye.

5) Don't try to cheat Google’s crawlers, it knows everything. If you play honestly then it will help you more than anyone else.

6) Try to make content, rather than optimize for keywords as made for adsense websites are not tolerated by google any more.

7) Don’t buy duplicate content, or the adsense templates, these same templates are used by so many people, google may ban you for duplicate content.

8) Don’t edit your ads, you already get a lot of opportunities to get a desired ad format and color, there is absolutely no reason to edit your ads once you get it.

9) Don’t put your ads in pages with less content. Also mp3 and video download sites are a violation of the TOS so avoid those as well.

10) No porn and adult content pages allowed, so stay away from those pages.

Make websites and blogs to improve the Internet, add resource and knowledge in text, so that Internet becomes a better place and not full of junks. Don’t create pages simply to make money. Ask yourself, if there is no Adsense, will you still be making these websites. Your primary reason to make websites should not be to make money from adsense. Rather Adsense should be treated as an optional feature, that makes your website better.

Wednesday, September 27, 2006

How To Pull Better Quality Traffic From Your Articles

If you're not promoting your website with articles yet, get started. Submitting articles to article directories is one of the best ways to:

1. Establish yourself as an expert in your field.

2. Get one-way links to your website which will help you with your search engine position.

3. Bring you traffic from people reading your article.

With all the talk about links and pagerank going around lately, number 3 on the list gets missed by most article authors. A lot of authors forget how this whole article thing became popular in the first place. People are on the internet to find information. And right or wrong, they expect to get it for free. They arent online looking for you or your latest business. Give them what they want. Give them an informative, well researched article about a topic they're interested in and they'll read every word of it.

If your article is good enough they may even click on the link in your resource box to read more from you. Everyone is in such a big hurry to pump out as many articles they can to boost their search engine ranking that they forget that they can actually get the best quality traffic from the article itself.

Who do you think is more likely to buy from you? Someone who found you on a search engine or someone who read your article and liked it so much that they actually took the time to click on your resource box link.

You provided the reader with something they needed. You gave them valuable information they needed on a topic important to them. What's more, you gave it to them for free. Talk about great pre-selling. This is going to be the best pre-qualified visitor you can get. Don't forget, you got the click for free too. This is better traffic then you can get from the big pay-per click search engines.

OK. You've written your well researched article with an enticing resource box. Now what. Are you going to just submit your article to the three biggest article directories or are you going to take the time to submit to the small directories too? A lot of people make the mistake of just submitting to the big directories and they entirely skip the hundreds of smaller directories out their. I think that's a big mistake. If you've got a really good article, you'll want to post it at as many places as you can.

Authors see a small or new article directory and don't want to bother with it. But all directories were new at one time. Even if it's small now, if it's got a clean layout and looks decent, go ahead and submit there. If the owner of the directory is a real go-getter, he or she may build that new directory into a high ranking, big traffic site in no time. Also, it's easier for your article to get noticed if it's 1 in 1,000 compared to 1 in 150,000.

You'll especially want to submit your article to niche article directories. These types of directories get more real readers. Someone interested in gardening might go to a popular garden site that offers free gardening articles. If you write articles about gardening, then this is a great place for you to submit to. Instead of hoping some big publisher will pick up your article, you'll actually get real readers seeing your article and clicking on your resource link. What better traffic could you hope for?

The big directories might get looked at by publishers more but you're after real readers too, not just publishers. How many times has a publisher with a really huge list grabbed your article and published it in their newsletter. If they have, then congratulations. If not, then you may be leaving money on the table by not catering more to real readers instead of just to publishers.

Fast Loading Webpages

Statistics show that visitors are willing to wait for about 10 seconds for a page to load before moving on.

If your front page takes a long time to load into a browser, you may consider redesigning it to increase the number of visitors that decide to stay at your site.

Don't forget that not everyone has a cable modem, a T1, or DSL connection. The truth is that there are still a large number of surfers with modems of 56k.

There are certain things that you can do to speed up the loading time:

1.First consider taking out the embedded multimedia (background song, videos etc.) unless absolutely necessary. Yes, they might create a great effect, but if your visitors get impatient and leave, then the whole purpose is lost.

2.You can save loading time by using one or more of the images from the front page on your other pages (these will be on the browser's cache ans will load much faster).

3.If you have an image that loads slowly, you can put it on the page leading to it (at the bottom of the page) by simply adjusting the width and height to 1. For example:



This will make the image on the first page almost invisible, but it will save the image in the browser's cache.
4.Always use height and width tags on your images. This way the browser will know were everything is before the images are loaded. The users can start to read what is on your site before all images are loaded.
5.Reduce your images. Use Gif Cruncher or Jpeg optimizer.
If you don't need really sharp resolution, use GIFs since GIFs usually load faster than JPEGs.
6.If you are using tables, don't make very large ones, instead construct several smaller ones (you can always link them up if you want). This will help quite a bit. Also, don't put tables inside other tables if you can help it, because the browser will take longer to work out the spacing.
7.Remove "white space" (the spaces between your coding). You can do this manually to avoid confusion and to get the best results (there is a "HTML Page Squisher" program available, but this may cause problems with some browsers).
8.Last but not least, make sure your front page is as short as possible. A longer page will take a long time to load, even if it's all text. You can always use a link with extra info on another page.

Website Domain Names

There are over 40,000,000 domain names already registered, so you may be finding it very difficult to come up with a good domain name that you are happy with.

Here's some practical advice on finding the right domain name...

Keep It Short

No matter what you choose make sure it is short and easily recognizable. This is the name people will find you and come to know you by. Preferably you want a one word name or a description name that will stick in peoples memory. Think of all the great sites you know. Google.com Yahoo.com Amazon.com MSN.com. Short, catchy names which are easy to remember.
Try to keep it below eight characters, if possible.

A Good Domain Name

Is easy to convey and easy to remember! The most basic (yet often overlooked) web traffic building campaign should include promoting your web address through every means you already have in place for reaching your prospects and customers, so it should be easily conveyed in any format, printed or otherwise (on your stationery, in your catalog, on your product packaging, in your voice mail messages, in your signature file at the end of your email messages, etc.).

Your website domain should be easy to remember for others to spread the word about. It should not be easily misspelled or confusing - Prospective visitors won't always have your web address spelled out in front of them. They may try to visit your site from memory. If they misspell or otherwise confuse your domain name, they won't be able to access your site. They might even end up accessing a competing domain!
Simplicity is very important. Otherwise you'll lose traffic.

Avoid Trademarked Names

The reason for this is clear. The companies who own the trademark will simply call their lawyers.


Keyword Domains or Branding?
Branding

Many of the most successful sites do not use keyword domains. These online businesses have chosen to go with a completely original domain, and brand it. A few examples are Google, Yahoo!, Amazon, eBay etc.

Keyword Domains

A keyword domain is a domain specifically chosen to take advantage of search engine traffic. Selecting a domain that matches a keyword search, the website should be able to rank higher for targeted keywords and therefore benefit from added traffic and more potential for sales.

For example, if you were a New York moving company, you might want to target the search phrase New York Moving Company by choosing the domain newyorkmovingcompany.com or new-york-moving-company.

If you have a large offline advertising budget and the budget necessary to brand your organization, a brandable domain is better choice. If, on the other hand, you're working on a shoe-string budget, choose a keyword domain and let the search engines bring the customers to you.

Master CSS the Easy Way

Learn CSS the easy way! Knowing CSS can greatly improve your efficiency and help your website tremendously.


If you’re looking for an easy and low risk way to increase your landing page conversion rates, then use the conversion rate optimization strategies outlined in this online guide.

About Conversion Rate Optimization:

Conversion Rate Optimization is the continual process of making your Web Site and landing pages generate better results from your visitor traffic. For example, more leads, opt-ins, and more sales.

Conversion Rate Optimization is also the fastest and easiest strategy to increase your sales without spending more money on increasing your traffic.

In fact, the most successful companies test everything. For example, GoToMyPC.com increased their conversion rates by 400% by testing the following…

- Headlines
- Call to Action
- Copy
- Images
- Graphics
- Button Look
- Button Text
- Button Location
- No Links
- Press Quotes
- Testimonials
- Pricing
- Flow Through Process
- And more

Optimizing Your Landing Page’s "Conversion Funnel"

If you review your web site statistics (called “log files”) you’ll notice the following 4 things are happening on your landing pages…

The largest percentage of your visitors are bailing within 0-8 seconds after briefly viewing your landing page.

The second largest percentage of visitors bail when they decide your landing page does not prove compelling.

A small percentage of visitors attempt to convert (buy or use a contact form to become a lead) but fail. Many of these people will call.

A small percentage of visitors convert.

Conversion rate optimization is the process of optimizing your landing pages to minimize your "bail out rate" and maximize your "conversion rate" (CR).

The Top 6 Landing Page Components
To Optimize for Maximizing Your Conversions

The following are the top 6 conversion components that should be tested and improved to boost your conversion rates…

Headline - Since your headline is the first line that your visitors will read, the headline of your web page offers the biggest opportunity (about 80% of the opportunity) for improvements in conversion rate. Use headlines that clearly state the biggest benefit(s) that your product offers.

Offer - Since your offer is the “call to action” that asks your visitors to act (purchase, sign up, opt-in), your offer accounts for the second the biggest opportunity for improvements in conversion rate.

Lead - The “lead” or first paragraph is the third biggest opportunity for improvements in your conversion rate. Leads must be written with strong benefits that capture your visitor’s attention and make them want to read more.

Benefits - The “benefit bullets” (bullet-point format) are the forth biggest opportunity for improvements in conversion rate. List your benefits in the order of your product’s “value hierarchy” to your target market. In other words, state your product’s strongest benefit first, and its weakest benefit last.

Images - The images you use have a big impact on your conversion rates. The best practice is to use images that clearly portray the biggest benefit your product offers your customer (rather than generic "feel good" stuff like unknown logos and clip art). Studies show that product images work best when placed to the left of your product description (or lead paragraph) since it makes it easier to read your copy from left to right. Plus, people like to reads “captions” under your images almost as much as they read your headlines. So, add powerful captions and make your images clickable to the order/sign up page.

"Look & Feel" - According to a recent study by Stanford University, 46% of Web sales are lost on web sites that lack the critical elements that build value and trust with website visitors. The number one reason the people indicated why they wouldn't buy from a web site was because it had an unprofessional "look and feel" that lacked credibility and did not "feel" trustworthy. Having a professional look, and trust building tools (such as VeriSign and BBBOnline certifications) help convert significantly more of your web site's qualified visitors into new customers.

Other Important Conversion Elements to test:

- Buttons – Button text, color, look, etc.
- Pricing
- Formatting and placement of page elements, images and copy
- Navigation links versus no navigation links
- Press Quotes
- Testimonials

Other Conversion Best Practices and Tips:

- Reduce your “bail out” rate by optimizing your web pages to download within 5 seconds on a 56k modem – Test your pages on Andy King’s "Web Page Analyzer" websiteoptimization.com/services/analyze/
- Add a 1-800-Number and Call to Action above the fold (top of the page)

- Add a Logo and a powerful “Value Proposition” to the top left
- Instead of letting visitors click off your landing page, put all your information on one page (This tactic alone increased the conversions of a landing page by 55%)
- Use colors that fit your target customer’s personality

Conclusion:

When you use “Conversion Rate Optimization” to test and improve your web pages and landing pages you can double your sales (possibly even quadruple) when you add up all the performance improvements. Of course it takes time and work but it's well worth the effort.

If you’re truly serious about maximizing your results, continuously test, track and improve the important elements of your web site, landing pages (and your marketing materials).

Untapped Linking Tactics

Links are the pathways by which all information on the Internet is connected. Whether you are traveling your preferred search engine or your favorite website, your paths are directed by the links you come in contact with.

Because of this, links have become the lifeblood of the Internet. Major search engines like Google evaluate your incoming links to help determine your search engine positions.


However, a link is much more than just a ranking factor. A quality inbound link can bring your website a steady stream of targeted traffic and buyers.

In this article I will reveal the untapped methods of obtaining quality inbound links. We all know that reciprocal links are dead. Smart internet marketers also know about the power of article marketing and rss syndication. This article looks to explore beyond those techniques, unveiling linking tactics that are largely undiscovered.

Read on to find out about which links you can gain to build buzz, how to leverage the power of wikis, why everyone needs an affiliate program, and how to use the web 2.0 craze to garner hundreds of high quality inbound links.

We will begin our journey with editorial link opportunities.

The right links can generate massive buzz and word of mouth marketing. This type of marketing can occur from links like Yahoo Picks, Forbes Best of the Web, and USA Today Hot Sites. Get listed on the following sites and you've certainly got a winner.

Yahoo Picks of the Day/Week
Forbes Best of the Web
USA Today Web Guide/Hot Sites
NY Public Library Best of the Web
Exploratorium Ten Cool Sites
Librarians Internet Index
Reference Desk


Wikis


Wikis are some of the best sources for link building. With a bit of digging, you can find plenty of wiki pages with high link popularity and PageRank. Not to mention, many wikis rank well in the search engines. This is especially true for Wikipedia.

However, like everything, there is a wrong and right way to go about it. Many people try to spam wikis with hundreds of links. Because of this, there have been strict measures taken to find and eliminate these culprits.

To benefit from the Wiki community, you must be an active participant adding quality and relevant information to their collection of content. You must add value to a page. Once you have done this, you can then incorporate your link if it's a good fit.

However, don't just add information to pages that present linking opportunities. You should also be contributing to the wiki just for the sake of adding great content to the database. When appropriate, add quality links to articles, even links you do not control. Using this strategy, it is much more likely that you will be able to benefit from the many wikis available online.

To find potential linking opportunities, simply go to Google and type in %22your keywords%22 inurl:wiki. This will help you to find sites that have wikis related to your keywords. For example, if you are looking for wikis related to search engine marketing, you would type in %22search engine marketing%22 inurl:wiki.

For a comprehensive list of wikis you can start contributing to , go to http://en.wikipedia.org/wiki/List_of_wikis.



Library Sites


Ok. Are you ready for the MacDaddy of all links? You may be surprised to hear that some of the best links on the Web can only be obtained from public shool library Web sites. Yes I know, it's hard to believe that an unattractive school website that lives out in the .us or .org jungle would be of value to you. But in fact, these are some of the most trustworthy links you could ever hope to obtain.

Library web sites are some of the most trusted sources on the Internet and Google knows it. So, if you have an extremely valuable site that would prove a valuable resource to people around the world, then you should certainly get in contact with a librarian to suggest your site as an addition to their list of resources.

Below is a list of library sites to get you started:


Virginia Pubic Library Websites
Ohio Public Library Web Sites




Affiliate Links


Affiliate programs are one of the best ways to obtain thousands of inbound links to your site. With the right software, you can use an affiliate program to super charge your search engine rankings.

Using an affiliate program, you can get hundreds and even thousands of other people to promote your products with no risk on your part. Your affiliates send visitors to your web site using banner ads, text links, articles, and email promotions. For every visitor who decides to buy, you pay your affiliate a percentage of the sale.

The beauty of this system is that it allows you to create extra revenue without spending any additional advertising dollars. You can use affiliate marketing to explode your online sales and catapult your search engine rankings with no risk to you.

However, you have to make sure you have the right software to do this. Some affilate tracking software doesn't lend any link popularity back to your site.

Go to Assoctrac.com to find out about some very powerful affiliate software.



Press Releases


As I wrote about in a previous article, press releases enable you to tap into multiple news sites across the Internet, including Google News, Yahoo News, and MSNBC Searchbot.

In addition to attracting thousands of targeted visitors to your site, press releases can also create thousands of quality inbound links.

However, to realize the full potential of your press release campaign, you must take time to optimize your press release properly. Press releases should be optimized in much the same way that search engine optimization specialists optimize ordinary web pages to achieve higher rankings. By optimizing your press releases for the search engines, you will receive much higher visibility.

For example, one press release from MarketingExperiments.com resulted in 2,200 visitors and 5 interview requests by journalists. This is the power of a highly optimized press release.

Some of the best places to distribute your press release online include:

prweb.com
internet.com
businesswire.com
prnewswire.com
bacons.com

e-releases.com
prfree.com
pr.com
webwire.com
marketwire.com
24-7pressrelease.com
pressreleasenetwork.com
i-newswire.com

Start your own press campaign to begin creating invaluable buzz, attracting targeted visitors, and gaining thousands of inbound links.



Social Search Engines


With the growth of Web 2.0, social bookmarking services have become extremely popular this past year. However, these search engines are much more than simply a tool for searching and saving your favorite websites. These social communities can also drive massive amounts of traffic to your site and build brand awareness.

Popular submissions can expect to receive an onslaught of traffic. In addition, popular sites also receive an abundance of link love. These social search engines influence bloggers, publishers and journalists. On average, a website that is Dugg receives an average of 500 to a thousand new inbound links within a short period of time.

If you have a very informative site, your traffic may increase permanently after being Dugg. The key to succeeding with social search engines is to be a true contributor to the community. You must have quality content if you want to submit any of your links. Otherwise, you are simply wasting your time.

In addition, don't just submit your own links. Share the love and submit other sites that you feel would provide a great resource to the community.

Some of the best online social communities include:

Digg
del.icio.us

Furl
Shadows.com
MyWeb
StumbleUpon
PreFound
Technorati

In today's generation of web 2.0, publishers have been given multiple outlets for their work. It's time that we start taking advantage of the changes occurring in the online publishing world.



Podcast Syndication


Another publishing opportunity that is undergoing rapid growth online is podcasting. The Internet is changing. Broadband Internet connection is allowing millions of Internet users to start downloading podcasts on every imaginable topic, from search engine strategies to the adventures of parenting.

According to Forrester Research, podcasting will reach 12.3 million households by 2010. Unfortunately, many webmasters are not taking advantage of this amazing opportunity.

To begin marketing your own podcasts, submit them to the following directories:

PodcastingNews.com
MasterNewMedia.org

Integrating these new distribution models can vastly increase your exposure online.



New Forms of Article Syndication


Article syndication has become quite popular among internet marketers. It has enabled writers and website owners to gain hundreds of quality inbound links simply by syndicating their articles to article directories, article groups, related websites, and newsletter publications.

However, web 2.0 has transformed the publishing platforms that are available today. Because of this, there are now many more outlets for your articles and your valuable resource box. Fortunately for you, many online marketers have not spotted these opportunities so I advise you to jump on them quickly.

One of the most exciting new publishing platforms is Squidoo.

Squidoo was created by a revolutionary online thinker named Seth Godin. At Squidoo, you can create your very own lens, which is simply your view on a particular topic. This is a single web page that can point to blogs, favorite links, RSS feeds, Flickr photos, Google maps, eBay auctions, Amazon books and other resources.

Best of all, these lenses are getting traffic, credibility, and even showing up in top Google results. You can use a lens to increase the number of authoritative inbound links to your site, position yourself as an industry expert, announce the latest news within your niche, or promote your podcasts.

I've seen lenses ranging from a pagerank of 3 to 5. Below are some great examples:

FxBootcamp : PR4

Cool Laptop Bags : PR5

To start your own lens, go to Squidoo.com.

The last linking opportunity in this series taps into one of the largest sites on the Internet.



Craigslist


Craigslist was founded in 1995 by Craig Newmark and serves billions of unique visitors each month. So, how can you use this to your benefit?

Classified ads can be very lucrative when used correctly. Since Craigslist is free, this is a great place to start with absolutely no risk.

Your presence within this massive site will increase your exposure and link popularity. Many of the ads also appear in Google and Yahoo. This is especially true for those who optimize their ad properly.

I would highly suggest that you incorporate CraigsList into your overall business plan. You can begin placing your own ads at CraigsList.

Now that you know about many of these untapped linking techniques, I urge you to begin your own campaign. Just remember, if you're not distributing quality content, you are simply wasting your time. The first step is to become an authoritative site. After that, you will find that links come quite naturally. In fact, many of them will come without ever asking for them.

4 Strategies To Help You To Make Money From Your Website

People always seem to be looking for new ways to make money online. There is nothing wrong with being innovative and trying new methods to make money online. The problem comes up when people, seeking new methods, forget to pay attention to the proven methods of making money online.

What has worked in the past for successful webmasters is still working today, and will likely continue to work into the foreseeable future. There are 4 primary areas that a webmaster must focus on to be successful. These four areas are important regardless of the type of website you run or the product or service that you sell.


Conversions


Conversions are critical. You can get a million visitors to your site, but that means nothing if none of them make a purchase at your site. Conversions are calculated as the percentage of people that make a purchase at your site, compared to the number of total visitors.

The higher your conversion rate, the less traffic that you need to your site. Many webmasters struggle with getting that all-important traffic to their site. So instead of exclusively chasing traffic, also work on increasing the amount of traffic that you can convert into sales. There are a number of ways that you can do this with your online business.

Many webmasters understand that having a compelling sales letter, or sales pitch, is crucial. If you do not have the best possible sales letter, then you are losing potential customers. If you do not feel comfortable writing your own sales letter, consider hiring a copywriter to do it for you. You could also ask the copywriter to develop a few sales letters for your business, and you can do a comparitive analysis to see which ones bring the best conversion results for your business.

You can also improve your conversion ratio by paying attention to the layout of your web pages. There are a lot of different opinions on the best layouts for selling your products or services. For me there are a couple of easy ways to determine web page layouts.

The first thing that I consider is what I like and dislike about other websites. Is it hard to find the product on the page? Is the price hidden? Is a description of the product easy to find? Is the ordering information easy to find?

The other factor that I look at is what successful webmasters before me have done with their layout. There is no need to reinvent the wheel here. Instead of spending weeks trying to develop my own perfect layout, I will start with a template similar to those that are known for making high conversions.


Linking For Traffic


Now that we have covered conversions, we can talk about linking for traffic. While your conversions may be very good, it will never be 100%. So what this means is that the more of that precious traffic you get (at whatever conversion rate you are getting) will result in more sales and more money. It is known that the more links you have to your website, the more traffic that you will get. The links to your site are critical in driving traffic.

First of all, people click those links. I value a link from a high traffic website as much or more than a link from a high PageRank site, because actual humans are likely to be clicking the link to my website. I also place a very high value on having articles published in ezines and newsletters, because it always results in a nice boost in my website's traffic. The amount of traffic that comes as a result of having an article published in an ezine or newsletter will of course vary depending on the number of subscribers on the list.

A certain percentage of readers will always click the links that I have in a webpage or an ezine. And, a certain percentage of those who visit my website will convert to sales. Having my link appear in some ezines or newsletters can literally translate to thousands or tens of thousands of visitors to my website in a single day!

If you utilize article distributions, you can often get your articles published on a variety of websites and ezines. These articles will have your link in the author box, and you will also have the opportunity to discuss your web site and the products or services that you offer in your author box. This being said, the more effort you put into writing a good article and author box, the more likely you are to get some traffic as a result.


Linking Popularity


Building links for search engine placement purposes is just as important as linking for traffic. The more relevant back links that you have coming into your site, the higher your website will rank in the major search engines for your keywords. Back links are one of the best ways that you can get your online business to rank near the top of the search engines for your niche.

Be sure to use an anchor text on those links that is the same or similar to the keywords that you are targeting. Also, try to get those back links from relevant sites as much as possible. By this, I mean try to get those links from sites and webpages that have something in common with your site. A link from a webpage about bird watching will have little in common with your website about automobiles.

To illustrate the importance of back links, look at Digg.com (http://www.google.com/search?q=link%3ahttp%3a%2f%2fdigg%2ecom). They have a whopping 131,000 back links, which is why they are one of the most popular social book marking sites on the Internet.


Link Baiting


Link baiting is a great way to get those important back links, both for traffic and for link popularity. But, what is link baiting? It is when you have something so interesting / amusing / informative / useful that people will want to link to you, without you asking them to do so. Having something on your site that people will blog about, tell their friends about, or to send emails to their contacts about, is what constitutes link baiting. Your bait is so powerful that the fish will basically jump into the boat, without you ever needing to ask!

What kind of things work as link bait? This will depend a lot on the audience that you are trying to reach. In the SEO world, good link bait is placing free webmaster tools on your site. This means that people will bookmark the site; refer to it on forums, and possibly blog about what they learned by using your free webmaster tools.

If you are able to grow a reputation among your niche market as an expert, people will cite you and your website because of the quality information that you offer. If you run a humor site, people will forward the URL to their friends and tell them to check out a certain page.

Link baiting is also why the social book marking is exploding in popularity. If you have an article that gets onto the front page of Digg.com via link baiting, you will have an explosion in traffic. The same can be said for all of the major social bookmarking sites.

Link baiting is all about offering something unique that people will want to tell their friends about and that they will want to talk about. Spend some serious time thinking about what you can offer to your customer base that will result in successful link baiting for your website.


In Conclusion...


If you spend your time focusing on these 4 ways to make money with your online business, you are sure to be well ahead of most of your competitors. Optimize your site for conversions, build links for traffic, create links for popularity, and dangle some link bait for others to share, and you will find your customer base beginning to grow, and you will see your sales will start to improve.

Wednesday, September 13, 2006

Harnessing the Power of Email Marketing

Given the inherent problems with traditional marketing
techniques, it`s important to master the BASIC STRATEGIES
FOR INTEGRATING EMAIL into your overall campaign.

As I`ve just shown you, sending out an EMAIL CAN BE MUCH
CHEAPER than other marketing methods. Proceed with caution,
however. Email can also cost you a fortune -- in lost
opportunities AND cold hard cash -- IF you don`t know the
basics.

So that`s where we`re going to start.

First, always keep in mind that your "primary objective".
the master key that unlocks your "Success Vault" in Internet
Marketing is to build your mailing list - your EMAIL MAILING
LIST. (Often referred to as your "In-house list.")

The addresses you collect are going to mean the difference
between the middle-of-the-road results that Average Joe and
Jane are achieving and the through-the-roof, over-the-top,
to-the-moon-and-back MEGA-success that top online sellers
achieve. (The difference really is that dramatic.) So
don`t miss the boat: The time is NOW to start building your
list of email addresses (prospects).

REVIEW
You can begin to grow your list simply by capturing emails
from people who visit your website, as we have already
discussed in a previous lesson.

=> Pop Quiz: What`s the easiest way to convince people to
give you their email address? (Answer: Offer an
irresistible freebie with a sign-up form on your site or in
a pop-up box, drive traffic to your site, and watch as
people start entering their email address. Don`t have a
freebie? Get a good one from the Empowerism treasure
chest!)

Okay, so now you`re "in the groove". you`re capturing
people`s emails like crazy. But if you`re just sitting
there - well, you know the old saying, "Even if you`re on
the right track, you`ll get run over if you just sit there."

So what next?

-- Let me take a moment from telling how to build your email
list to remind you why. It`s been said that - YOU CAN GET
RICH WITH AN EMAIL LIST OF JUST 1000 PEOPLE!
Think about that. Then stop thinking and get going on
new ways to capture and keep email addresses.

(By the way, if you haven`t already "gotten with the
program" yet, I wanted to remind you that EMPOWERISM RSVP
presents an unparalleled opportunity for you to build a
mountain of wealth with a leads-buying program that rewards
you quickly and generously).

GIVE `TIL IT HURTS!
If you want to keep getting addresses, start giving stuff
away! Give, give, and keep finding more things to give! And
since you can`t send a TOASTER through email, why not give
the far more valuable -- and far more affordable for you --
INFORMATION PRODUCTS, business tools, and expert
advice - maybe even a no-cost/obligation email marketing
course like this one!

DRIP, DRIP, DRIP.
You`ll want to have a series of letters already set up so
that they can be "dripped" on your prospects on a regular
basis. Send a message daily, every other day, or on
whatever schedule suits you best, but make contact AT LEAST
EVERY 7 DAYS.

If you`re not confident in your writing skills, you have two
choices: you can hire a professional to write the letters
for you or you can use a system already set up with letters
to help you build your email list. (I suppose the third
choice is to just give up and bury your heard in the sand,
but that`s no way to make a million!)

If you`re serious about this - and you should be, believe
me -- you really should consider tapping into the system
offered by Empowerism. At Empowerism, you can access an
entire AUTOMATED leads/giveaway/database marketing
ALL-IN-ONE SYSTEM that makes it easy for your revenues to
soar.

More Info..

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